Magenta
Rhodamine Red from PANTONE Product Line

This packaging project explored the emotional qualities of color. I was assigned a color, magenta, and was tasked with using a PANTONE shade to create a conceptual packaging series of three products for a pre-existing brand that reflected the mood and associations of the color. I selected Rhodamine Red and designed a Skullcandy speaker collection inspired by the energetic, inspirational, and cheerful aspects of the color.